Where Strategy Meets Delivery
Reflecting Your Values Back in Our Work
Lightbulb Narrative specializes in strategic communications, narrative development, and content delivery while helping our clients deliver social value to their communities.

LIGHTBULB NARRATIVE
Proudly Canadian
Canadian-owned and woman-led, Lightbulb Narrative is a fully virtual company that prioritizes service and sustainability.
15+
Years of Experience
20+
Communities Served
50%
Non-Profit Client Mix
20%
Climate-Focused Clients
SERVICE FOCUS
Our Work
We identify your core needs, reflect your values back in our work, and help you deliver on your mission. The solutions we offer are practical and tailored to your unique needs.
Strategic Communication
We help organizations strategically navigate the rapidly changing world of public communications.

Narrative Development
We craft narratives that deeply reflect your organization, its mission, and its core values to the world.

Content Writing
We help clients enhance their brand credibility and expand their audience through expertly crafted content.

Public Advocacy
We help organizations deliver clear and effective messages that connect decision-makers in government.

Political Campaigns
We help political candidates and their teams deliver clear and effective messages that connect with voters.

Climate Progress
We proudly offer our services at a discount to organizations defending the health of our shared planet.

TESTIMONIALS
What People Are Saying
Lightbulb Narrative comes highly recommended by North American leaders in government, public policy, and business.

Deb Matthews
Former Deputy Premier of Ontario
Theresa is one of the most gifted communicators I have ever seen. She has an extraordinary ability to peel away the spin and get to the essence of an issue, and then find a way to communicate it in a down-to-earth, no BS way.

Brian Topp
Former Chief of Staff to the Premier of Alberta
Theresa is a diligent, eloquent, experienced and smart public policy expert. And a compelling communicator and campaigner. She’s a pleasure to work with.
RECENT ARTICLES
Lightbulb Moments
Check out our LinkedIn newsletter, Lightbulb Moments, a recurring series that tackles emerging communications issues and challenges facing client sectors.
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Bunsen and Beaker’s Guide to Holiday Fundraising
It’s that time of year again. No, not the holiday fundraising season, though that…
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The Hidden Ingredient Behind Great Speeches
As fall approaches, many organizations are preparing for a busy season of conferences, webinars,…
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The Power of Impact Storytelling
June is the end of the fiscal year for many organizations, which often means…
